As Shopify becomes even a bigger giant within the eCommerce space, the question arises, is is the best platform for eCommerce in 2025? Although Shopify is leading the charge, it’s also undergoing major changes all the time. Many businesses are looking for their own alternatives that they believe are more in line with the way they do business–whether that’s cost, customization, or particular features. Being hosted on Shopify is also becoming problematic for some companies who want full control of their website.
BigCommerce
BigCommerce is one of the top tools available for merchants who want it all in one package. You get enterprise-level functions without having to install tons of third-party apps, because there are many great features built right into their platform for things like SEO, analytics, and multi-channel selling.
Why Choose BigCommerce?
- No transaction fees, even when using third-party payment gateways.
- Advanced product management features that can handle large catalogs.
- Seamless integrations with platforms such as Amazon, eBay, or Google Shopping.
Shortcomings
- The web store interface isn’t as easy for beginners to use as Shopify.
- Not as much design control as some competitors offer.
WooCommerce
WooCommerce is a good fit if you are already using WordPress. As an open-source platform, it has total flexibility for any business that is willing to put in the time and resources needed to customize. It also means you can move your website from one host to another, without much trouble. If you’re unsure about WooCommerce, a consultation call might be the help you need.
Why Choose WooCommerce?
- Cost-effective since the core software is free (plugins and hosting costs do add up).
- For those with technical know-how, endless options for customization.
- A huge community of plug-ins and templates.
- Great for expansion and eCommerce audit growth potential.
Shortcomings
- There is a need to manage hosting and maintenance on security.
- Users without developer support aren’t ideal for the technically inept.
Squarespace
By taking the aesthetics and making them work for you, Squarespace truly shines. Photographers, designers, and boutique brands are just some of the businesses that favor it. Options like this mean that not only is ease in using the templates a great value — indeed it is hard to find better.
Why Choose Squarespace?
- Beautiful, customizable templates that look great on any device.
- Build your site: drag and drop elements onto a grid to create an instant preview. It’s faster than the competition in every conceivable way.
- Market your site: whatever your goal might be, let us show you how simple it is with our integrated email-related features!
Shortcomings
- Limited scalability for larger stores.
- Fewer e-commerce-centered features than Shopify.
Wix eCommerce
Wix has made a big push into e-commerce, providing an entry-level platform with lots of functionality for startups to mid-sized businesses. Just beginning in business? You’ll love its user-friendly look and feel.
Why Choose Wix?
- Cheap plans and no learning curve.
- Over 500 customizable templates.
- Functions such as abandoned cart recovery and multi-channel integration.
Shortcomings
- Limited scalability for high-growth businesses.
- Options for customizing aren’t as varied as those in open-source software.
Shift4Shop
The completely free Shift4Shop e-commerce platform is available to US-based companies using the Shift4 payment system. It’s an excellent choice for those who want low-cost operation.
Why Choose Shift4Shop?
- Free plan for qualifying merchants.
- Comes with numerous built-in features, reducing dependence upon outside apps.
- Supports unlimited products and unlimited bandwidth.
Shortcomings
- Due to its US focus, limited international marketability.
- Design choices are less contemporary than other platforms.
Our Final Thoughts
When it comes to Shopify alternatives, there’s no easy answer. Whether design flexibility is what you are looking for, both Squarespace and Wix are your best bet. But what if you want advanced scalability? BigCommerce might be the answer. Keen on doing your own customization? WooCommerce simply has to be under consideration.
In this day and age, as a marketing agency owner, I’ve helped clients to navigate these choices hundreds or even thousands of times. The secret is all about your company’s goals, budget, and technical know-how. The e-commerce world is rapidly becoming more dynamic. It’s projected that 2025 will see yet faster innovation–so select a platform which can develop along with you.
Do you need to decide on a new platform or move an existing one? Then let’s chat. My team specializes in e-commerce strategies, platform migrations, and content marketing so that your online store doesn’t just look good but also makes money.
